Crisis-resistant revenue flows
Why care matters more than ever
Be there to visit our stand and take part in our presentation at Europe’s leading digital marketing and technology event.
DMEXCO 2022 / Meet zenloop
At DMEXCO 2022, the leading event for digital marketing in Europe, we look forward to welcoming you this year at our zenloop Booth in Hall 6.1, Stand A012.
With an insecure macro economic situation, nearly every company is finding its way to the right balance between stable growth and cost efficiency.
With reduced customer spend, one can expect a lower rate of incoming new customers. To still secure stable growth, businesses must focus on minimizing churn and increasing their retention. The key to building a strong, loyal customer base is care.
Darius, Director CX at roastmarket, and Dina from zenloop will share internal practices on how they use the NPS and thereby put the human at the heart of their actions to generate crisis-resistant revenue streams.
What you can expect:
- How to immediately identifiy dissatisfied, churning customers at all relevant contact points in the customer journey
- Understand the reasons for churn through textual analysis of feedback and alert relevant stakeholders via automated reports and alert systems
- How to quickly win back churning customers
The Speakers
Dina Uthman
Dina is Manager Sales at zenloop, the leading integrated experience management platform in Germany. Together with her team, she advises companies in various industries on the development and expansion of their customer experience management. Previously, Dina built sales teams at Meltwater.rn
Darius Greulich
As Director Customer Experience at roastmarket – Germany’s largest online coffee retailer, Darius Greulich, is responsible for the departments along the user journey, starting from online marketing and product management to customer service, ensuring that customer needs always come first. Prior to joining roastmarket, Darius spent more than five years as Business Manager and Head of Online Marketing, helping to build Fahrrad-XXL.de into Germany’s leading bicycle online retailer.
