Using Onsite Data for an Outstanding Customer Experience
In this webinar we will demonstrate how NPS data can be used to create a personalized shopping experience at each touchpoint of the Customer Journey.
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Identifying touchpoints at Dynamic Yield and zenloop
In this webinar we will demonstrate together with Dynamic Yield how NPS data can be used to create a personalized shopping experience at each touchpoint of the Customer Journey.
We will show the entire process from creating a survey to collecting NPS to triggering the personalization campaign using several use cases. Using concrete examples, we will show how customer data can be combined with feedback in real time, increasing the efficiency of campaigns and thus generating higher returns.
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What to Expect:
- Expert tips for an effective personalization strategy
- Live session with valuable insights into Customer Experience Management
- Specific examples on the use of customer data
- Creating a holistic shopping experience for the customer by using data along the customer journey
The Speakers
Felix Schlenther
Felix is Head of Sales at zenloop, the leading experience management platform in Germany. Together with his team, he advises digital companies on building customer experience management. Previously, Felix built the sales teams in various software start-ups. As a speaker on customer engagement and centering, he is present at conferences such as OMR, Internet World, CX1 and DMEXCO.
Anoop Vasisht
Anoop manages the European region for Dynamic Yield and is responsible for the region’s revenue. He is a seasoned executive with 10 years of experience in CRM, marketing technologies and media. Prior to Dynamic Yield, he was an Associate Director at Rocket Internet, a Director at ProsiebenSat.1 Media overseeing international investments, and an Engineer at SAP Labs.
