Action Management – from bad experience to loyal fan in 3 steps
In the joint presentation, Pascal Rutschke and Matthias Fecht report on how Pets Deli focuses on the animals as well as the customers. Be there and take part in our session at OMKB in April 2022.

OMKB 2022 | Book appointment
Creating Wow Moments with “Pet-Centricity” How Pets Deli focuses not only on the customer
Pets Deli not only cares about its customers, but also about their beloved four-legged family members. In order to make the pelt-noses as happy as their owners, a close exchange and strong commitment is required. In the joint session of zenloop and Pets Deli at OMKB 2022, Pascal Rutschke and Matthias Fecht explain how collected feedback can be used to turn first-time buyers into loyal fans. They also go into more detail about how Pets Deli has rolled out the NPS along its customer journey and thus collects customer feedback at essential touchpoints. With pet-centricity, Pets Deli creates wow moments and builds long-term customer loyalty.
Be there and visit our stand at OMKB in April 2022 in Berlin.
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What to Expect:
- How Pets Deli rolled out NPS to the entire customer journey
- How feedback can be used to turn first-time buyers into loyal fans
- Create wow moments with “pet centricity” and bind customers and animals to the brand