Customer Experience After Sales – Do's & Don'ts for Increasing Customer Retention

CX1 Webinar – Free Download

CX1 Webinar with parcelLab and Vitra

How can a customer journey from the point of purchase till receiving the package be designed successfully? In our webinar we focus on the most emotional component of the journey – the shipping route and how to track it. We investigate how the Net Promoter System (NPS) can be used to support this part of the journey. You will learn how to identify challenges quickly and how to detect room for improvement. We provide tips on how to turn a single buyer into a loyal brand advocate.

Using practical examples of Vitra and Media Markt, we show how NPS and operational experience interact and thus lead to a unique customer experience.


The Webinar was recorded on June 4th 2020 in German language and can be downloaded for free.

*By registering, you agree that zenloop and parcelLab may store your data and contact you via e-mail about products and services.

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What you can expect
Tips on optimizing the customer experience using the Net Promoter System
How to identify challenges and potential for improvement along the customer journey
Insights into the operational experience based on customer cases
Practical examples from Vitra and Media Markt showing do's and don'ts for boosting customer loyalty
Expert knowledge about customer retention
Meet the Speakers
Felix Schlenther

Head of Sales


Felix is Head of Sales at zenloop, the leading experience management platform in Germany. Together with his team, he advises digital companies on how to set up a customer experience management system. Felix previously built up sales teams in various software start-ups and studied business administration in Hamburg. As a speaker on CX, customer loyalty and centricity he is on stage at conferences such as OMR, Internet World, CX1 and DMEXCO.

Dominik Meyer

Product Owner


Dominik is Product Owner at parcelLab since 2019. Besides technical development of the platform, he is responsible for integration projects with the top 100 of retailers. He focuses on partnerships with other players within the CX market who are optimizing customer experiences in e-commerce.

Florian Braun

Team Lead E-Commerce


Together with his team, Florian further develops the Vitra Onlineshop and manages the daily tasks of customer order processing. Vitra is a Swiss family business that designs and builds furniture together with reputable designers.

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