
What Is Customer Willingness to Pay (WTP) and How to Use it to Fine Tune Your Strategies
The relationship between buyers and product owners is as meaningful...

CX Matters: Why the Winners of the Corona Crisis Do Not Succeed Simply by Chance
While COVID-19 is taking over more and more areas of our lives,...

5 Tips for Customer Experience Management in Times of Corona
The rise of COVID-19 currently determines public discourse like...

Book and Podcast Essentials for CX Managers
Customer experience is a topic that requires strategy, knowledge,...