{"id":3482,"date":"2022-08-01T14:30:48","date_gmt":"2022-08-01T14:30:48","guid":{"rendered":"https:\/\/zenloop1.wpengine.com\/en\/?p=3482"},"modified":"2022-09-28T09:43:29","modified_gmt":"2022-09-28T09:43:29","slug":"future-proof-customer-focus","status":"publish","type":"post","link":"https:\/\/www.zenloop.com\/en\/resources\/whitepaper\/future-proof-customer-focus\/","title":{"rendered":"Future-Proof With Customer Focus"},"content":{"rendered":"<section         class=\"block-data-capture  no-margin padding-both\" style=\"background-image:url('');color:#02193c;\" id=\"\"\n>\n\t<div class=\"container vertical-middle\">\n\t\t<div class=\"six columns\">\n\t\t\t\n\t\t\t<h1>Future-Proof With Customer Focus<\/h1>\n\t\t\t<p><br><b>Industry White Paper: Banking &amp; Financial Services<\/b>\r\n<br>Learn How to Anchor CX to the Heart of Strategy in the Banking and Financial Services Industry.<\/p>\n\t\t\t<div class=\"data-capture\">\n\t\t\t\t\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f988-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"988\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/posts\/3482#wpcf7-f988-o1\" method=\"post\" class=\"wpcf7-form init demo\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"988\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f988-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<div class=\"row\">\n\t<div class=\"form-relative six columns\">\n\t\t<p><label>First Name<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"first_name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"first_name\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"form-relative six columns\">\n\t\t<p><label>Last Name<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"last_name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"last_name\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n<div class=\"row\">\n\t<div class=\"form-relative six columns\">\n\t\t<p><label>Company<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"company\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"company\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"form-relative six columns\">\n\t\t<p><label> Job Title<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"job_title\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"job_title\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n<div class=\"form-relative\">\n\t<p><label>Email Address<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"email_address\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"email_address\" \/><\/span>\n\t<\/p>\n<\/div>\n<div style=\"display:none;\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"page-url\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" aria-invalid=\"false\" value=\"https:\/\/www.zenloop.com\/en\/wp-json\/wp\/v2\/posts\/3482\" type=\"text\" name=\"page-url\" \/><\/span>\n\t<\/p>\n<\/div>\n<div style=\"display: none\">\n\t<p><span class=\"wpcf7-form-control-wrap initialTrafficSource\" data-name=\"initialTrafficSource\"><input type=\"text\" name=\"initialTrafficSource\" id=\"\" class=\"wpcf7-form-control wpcf7-text wpcf7dtx wpcf7dtx-text dtx-pageload\" aria-invalid=\"false\" readonly=\"readonly\" value=\"\" data-dtx-value=\"CF7_get_cookie%20key%3D%27initialTrafficSource%27\" \/><\/span>\n\t<\/p>\n<\/div>\n<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Download Now for Free\" \/>\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n\t\t\t<\/div>\n\t\t\t\t\n\t\t\t<div class=\"data-capture-confirmation\">\n\t\t\t\t<h3>Success!<\/h3>\n<p>The white paper is now available for you.<\/p>\n\t\t\t\t<a href=\"https:\/\/drive.google.com\/file\/d\/1WVJwtaO05zGcLKd3PBddm7yysN0HFF7-\/view?usp=sharing\" class=\"button\" download target=\"_blank\">Download<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t<div class=\"six columns\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"1212\" src=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/lead-form-whitepaper-future-proof-financial-en.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/lead-form-whitepaper-future-proof-financial-en.jpg 1440w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/lead-form-whitepaper-future-proof-financial-en-300x253.jpg 300w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/lead-form-whitepaper-future-proof-financial-en-1024x862.jpg 1024w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/lead-form-whitepaper-future-proof-financial-en-768x646.jpg 768w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/>\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section         class=\"block-columns  no-margin padding-both\" style=\"background-image:url('');color:#02193c;\" id=\"\"\n>\n\t<div class=\"container\">\n\t\t\n\t\t\t\t\n\t\t<div class=\"grid\" style=\"grid-template-columns:\trepeat( 2, 1fr)\">\t\t\t\t\n\t\t\t\t<div class=\"col flex-center\">\n\t\t\t\t\t<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3490\" src=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/whats-inside-future-proof-finance-en-300x237.jpg\" alt=\"\" width=\"455\" height=\"359\" srcset=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/whats-inside-future-proof-finance-en-300x237.jpg 300w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/whats-inside-future-proof-finance-en-1024x808.jpg 1024w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/whats-inside-future-proof-finance-en-768x606.jpg 768w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/whats-inside-future-proof-finance-en.jpg 1140w\" sizes=\"auto, (max-width: 455px) 100vw, 455px\" \/><\/p>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"col \">\n\t\t\t\t\t<h2>What&#8217;s Inside?<\/h2>\n<p>Due to the digitalization of many service providers in several industries, banks and financial services companies now too have to balance between tradition and innovation, yet keep their customers in focus. In order to give an up-to-date overview of the present-day situation of the banking and financial sector, this white paper will define:<\/p>\n<ul>\n<li>The current challenges banks have to face<\/li>\n<li>The importance of good CX in the finance world<\/li>\n<li>How to solve issues that may arise, in order to make customers happy<\/li>\n<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<\/div>\n\t\t\n\t<\/div>\n<\/section>\n\n<section         class=\"block-columns  no-margin padding-both\" style=\"background-color:#02193c;color:#ffffff;\" id=\"\"\n>\n\t<div class=\"container\">\n\t\t\n\t\t\t\t\n\t\t<div class=\"grid\" style=\"grid-template-columns:\trepeat( 1, 1fr)\">\t\t\t\t\n\t\t\t\t<div class=\"col \">\n\t\t\t\t\t<h2>\u201cAt its core, banking is not simply about profit, but about personal relationships.\u201d<\/h2>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<\/div>\n\t\t\n\t<\/div>\n<\/section>\n\n<link rel=\"stylesheet\" type=\"text\/css\" href=\"\/\/cdn.jsdelivr.net\/npm\/slick-carousel@1.8.1\/slick\/slick.css\"\/>\n<script type=\"text\/javascript\" src=\"\/\/cdn.jsdelivr.net\/npm\/slick-carousel@1.8.1\/slick\/slick.min.js\"><\/script>\n\n<section         class=\"block-customer-cases  no-margin padding-both\" style=\"background-color:#ecedef;color:#02193c;\" id=\"\"\n>\n\t<div class=\"container\">\n\t\t<h2 class=\"section-title\">More White Papers<\/h2>\t\t\t\t\t\t<div class=\"grid same-height-container customer-cases  slide-mobile\" style=\"grid-template-columns:1fr 1fr 1fr;\">\n\t\t\t\t\t\t\t\t\t<div class=\"customer-case with-link\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.zenloop.com\/en\/resources\/whitepaper\/roi-customer-experience-management\" class=\"absolute-link\"><\/a>\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"740\" height=\"388\" src=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/zenloop-whitepaper-preview-roi-of-nps-en-1.jpeg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/zenloop-whitepaper-preview-roi-of-nps-en-1.jpeg 740w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/zenloop-whitepaper-preview-roi-of-nps-en-1-300x157.jpeg 300w\" sizes=\"auto, (max-width: 740px) 100vw, 740px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"case-content\">\n\t\t\t\t\t\t\t<div class=\"same-height\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"case-headline\">ROI of Customer Experience Management<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"description\">This white paper shows how NPS-based CXM can be linked to financial metrics to calculate the ROI.<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.zenloop.com\/en\/resources\/whitepaper\/roi-customer-experience-management\" style=\"text-decoration:underline;margin-bottom:1rem;display:inline-block;margin-top:2.5rem\">Read More<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"customer-case with-link\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.zenloop.com\/en\/resources\/whitepaper\/closing-the-loop\" class=\"absolute-link\"><\/a>\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"740\" height=\"388\" src=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/zenloop-whitepaper-preview-closing-the-loop-en.jpeg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/zenloop-whitepaper-preview-closing-the-loop-en.jpeg 740w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/zenloop-whitepaper-preview-closing-the-loop-en-300x157.jpeg 300w\" sizes=\"auto, (max-width: 740px) 100vw, 740px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"case-content\">\n\t\t\t\t\t\t\t<div class=\"same-height\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"case-headline\">Closing the Loop \u2013 An NPS Guide<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"description\">In the white paper &#8220;Closing the Loop&#8221;, we show what is important for a successful &#8220;closing the loop&#8221; process.<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.zenloop.com\/en\/resources\/whitepaper\/closing-the-loop\" style=\"text-decoration:underline;margin-bottom:1rem;display:inline-block;margin-top:2.5rem\">Read More<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"customer-case with-link\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.zenloop.com\/en\/resources\/whitepaper\/customer-journey-mapping\" class=\"absolute-link\"><\/a>\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"740\" height=\"388\" src=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/zenloop-whitepaper-preview-customer-journey-mapping-en.jpeg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/zenloop-whitepaper-preview-customer-journey-mapping-en.jpeg 740w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/08\/zenloop-whitepaper-preview-customer-journey-mapping-en-300x157.jpeg 300w\" sizes=\"auto, (max-width: 740px) 100vw, 740px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"case-content\">\n\t\t\t\t\t\t\t<div class=\"same-height\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"case-headline\">Customer Journey Mapping \u2013 A Guide to Touchpoints<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"description\">This whitepaper introduces the concept of a customer journey map and explains how to create and use it.<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.zenloop.com\/en\/resources\/whitepaper\/customer-journey-mapping\" style=\"text-decoration:underline;margin-bottom:1rem;display:inline-block;margin-top:2.5rem\">Read More<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section         class=\"block-columns  no-margin padding-top\" style=\"background-image:url('');color:#02193c;\" id=\"\"\n>\n\t<div class=\"container\">\n\t\t\n\t\t\t\t\n\t\t<div class=\"grid\" style=\"grid-template-columns:\t5fr 7fr\">\t\t\t\t\n\t\t\t\t<div class=\"col \">\n\t\t\t\t\t<h2>Make your customers happy with zenloop<span class=\"\" style=\"display:block;clear:both;height: 0px;padding-top: 40px;border-top-width:0px;border-bottom-width:0px;\"><\/span><\/h2>\n<p><a class=\"button\" href=\"https:\/\/www.zenloop.com\/en\/request-demo\">Request a Free Consultation<\/a><\/p>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"col \">\n\t\t\t\t\t<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1727 aligncenter\" src=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/person_white_bg.jpeg\" alt=\"person_with laptop-white_bg\" width=\"450\" height=\"406\" srcset=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/person_white_bg.jpeg 940w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/person_white_bg-300x271.jpeg 300w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/person_white_bg-768x693.jpeg 768w\" sizes=\"auto, (max-width: 450px) 100vw, 450px\" \/><\/p>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<\/div>\n\t\t\n\t<\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>How to Anchor CX to the Heart of Strategy in the Banking and Financial Services<\/p>\n","protected":false},"author":12,"featured_media":3494,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"two-col-blog.php","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[20,9],"tags":[37],"class_list":["post-3482","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-resources","category-whitepaper","tag-white-papers"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.6 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Future-Proof With Customer Focus | zenloop<\/title>\n<meta name=\"description\" content=\"Learn how to anchor CX to the heart of strategy in the banking and financial services industry in this white paper.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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