{"id":1456,"date":"2022-03-16T15:47:41","date_gmt":"2022-03-16T15:47:41","guid":{"rendered":"http:\/\/yhs.uyx.mybluehost.me\/en\/?p=1456"},"modified":"2022-09-28T09:53:02","modified_gmt":"2022-09-28T09:53:02","slug":"cx-mobile-businesses","status":"publish","type":"post","link":"https:\/\/www.zenloop.com\/en\/resources\/whitepaper\/cx-mobile-businesses\/","title":{"rendered":"CX of Mobile Businesses"},"content":{"rendered":"<section         class=\"block-data-capture  no-margin padding-both\" style=\"background-image:url('');color:#02193c;\" id=\"\"\n>\n\t<div class=\"container vertical-middle\">\n\t\t<div class=\"six columns\">\n\t\t\t\n\t\t\t<h1>How to Create a First Class CX in Mobile Apps<\/h1>\n\t\t\t<p>Learn how customer expectations of an app differ from those of other touchpoints. We&#8217;ll look at the challenges and how you can address them to make a positive impact on your app&#8217;s customer experience.\r\n<\/p>\n\t\t\t<div class=\"data-capture\">\n\t\t\t\t\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f988-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"988\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/posts\/1456#wpcf7-f988-o1\" method=\"post\" class=\"wpcf7-form init demo\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"988\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.6\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f988-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/><input type=\"hidden\" name=\"_wpcf7dtx_version\" value=\"5.0.5\" \/>\n<\/fieldset>\n<div class=\"row\">\n\t<div class=\"form-relative six columns\">\n\t\t<p><label>First Name<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"first_name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"first_name\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"form-relative six columns\">\n\t\t<p><label>Last Name<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"last_name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"last_name\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n<div class=\"row\">\n\t<div class=\"form-relative six columns\">\n\t\t<p><label>Company<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"company\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"company\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"form-relative six columns\">\n\t\t<p><label> Job Title<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"job_title\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"job_title\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n<div class=\"form-relative\">\n\t<p><label>Email Address<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"email_address\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"email_address\" \/><\/span>\n\t<\/p>\n<\/div>\n<div style=\"display:none;\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"page-url\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" aria-invalid=\"false\" value=\"https:\/\/www.zenloop.com\/en\/wp-json\/wp\/v2\/posts\/1456\" type=\"text\" name=\"page-url\" \/><\/span>\n\t<\/p>\n<\/div>\n<div style=\"display: none\">\n\t<p><span class=\"wpcf7-form-control-wrap initialTrafficSource\" data-name=\"initialTrafficSource\"><input type=\"text\" name=\"initialTrafficSource\" class=\"wpcf7-form-control wpcf7-text wpcf7dtx wpcf7dtx-text dtx-pageload\" aria-invalid=\"false\" readonly=\"readonly\" data-dtx-value=\"CF7_get_cookie%20key%3D%27initialTrafficSource%27\"><\/span>\n\t<\/p>\n<\/div>\n<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Download Now for Free\" \/>\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n\t\t\t<\/div>\n\t\t\t\t\n\t\t\t<div class=\"data-capture-confirmation\">\n\t\t\t\t<h3>Success!<\/h3>\n<p>The white paper is now available for you.<\/p>\n\t\t\t\t<a href=\"https:\/\/drive.google.com\/file\/d\/1GKo_V5tf9_KM85l7FALuCLMHozVHP5QK\/view?usp=sharing\" class=\"button\" download target=\"_blank\">Download<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t<div class=\"six columns\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"1212\" src=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/whitepaper-cx-mobile-businesses-en-1.jpg\" class=\"attachment-full size-full\" alt=\"whitepaper-cx-mobile-businesses-en-1\" srcset=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/whitepaper-cx-mobile-businesses-en-1.jpg 1440w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/whitepaper-cx-mobile-businesses-en-1-300x253.jpg 300w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/whitepaper-cx-mobile-businesses-en-1-1024x862.jpg 1024w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/whitepaper-cx-mobile-businesses-en-1-768x646.jpg 768w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/>\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section         class=\"block-columns  no-margin padding-both\" style=\"background-image:url('');color:#02193c;\" id=\"\"\n>\n\t<div class=\"container\">\n\t\t\n\t\t\t\t\n\t\t<div class=\"grid\" style=\"grid-template-columns:\trepeat( 2, 1fr)\">\t\t\t\t\n\t\t\t\t<div class=\"col flex-center\">\n\t\t\t\t\t<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1458\" src=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/2022\/03\/cx-mobile-business-en.jpg\" alt=\"cx-mobile-business-en\" width=\"1140\" height=\"900\" srcset=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/cx-mobile-business-en.jpg 1140w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/cx-mobile-business-en-300x237.jpg 300w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/cx-mobile-business-en-1024x808.jpg 1024w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/cx-mobile-business-en-768x606.jpg 768w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><\/p>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"col \">\n\t\t\t\t\t<h2>What&#8217;s Inside?<\/h2>\n<p>Customers expect the majority of companies they interact with to also provide an app to do so. May it be shopping, banking, traveling, researching, cooking, or gaming \u2013 this expectation is the same. If no app exists, it can mean a less than satisfactory\u00a0experience or even a switch to the competition.\u00a0<strong>However, it is not just the<\/strong><br \/>\n<strong>existence of the app that matters, but foremost<\/strong>\u00a0<strong>how practical and user-friendly it is.\u00a0<\/strong>In this guide, we therefore explore:<\/p>\n<ul>\n<li>What contemporary customer expectations there are<\/li>\n<li>Why added value is a must for every app<\/li>\n<li>How to create added value for your users<\/li>\n<li>What challenges companies face when creating an app<\/li>\n<li>How customer feedback can help solve some of these challenges and how to collect it\u00a0via mobile apps<\/li>\n<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<\/div>\n\t\t\n\t<\/div>\n<\/section>\n\n<section         class=\"block-columns  no-margin padding-both\" style=\"background-color:#02193c;color:#ffffff;\" id=\"\"\n>\n\t<div class=\"container\">\n\t\t\n\t\t\t\t\n\t\t<div class=\"grid\" style=\"grid-template-columns:\trepeat( 1, 1fr)\">\t\t\t\t\n\t\t\t\t<div class=\"col \">\n\t\t\t\t\t<h2>\u201cMobile is not the future, it is the now. Meet your customers in the environment of their choice, not where it is convenient for you.\u201d<\/h2>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<\/div>\n\t\t\n\t<\/div>\n<\/section>\n\n<link rel=\"stylesheet\" type=\"text\/css\" href=\"\/\/cdn.jsdelivr.net\/npm\/slick-carousel@1.8.1\/slick\/slick.css\"\/>\n<script type=\"text\/javascript\" src=\"\/\/cdn.jsdelivr.net\/npm\/slick-carousel@1.8.1\/slick\/slick.min.js\"><\/script>\n\n<section         class=\"block-customer-cases  no-margin padding-both\" style=\"background-color:#ecedef;color:#02193c;\" id=\"\"\n>\n\t<div class=\"container\">\n\t\t<h2 class=\"section-title\">More White Papers<\/h2>\t\t\t\t\t\t<div class=\"grid same-height-container customer-cases  slide-mobile\" style=\"grid-template-columns:1fr 1fr 1fr;\">\n\t\t\t\t\t\t\t\t\t<div class=\"customer-case with-link\">\n\t\t\t\t\t\t<a href=\"\/resources\/whitepaper\/customer-journey-mapping\" class=\"absolute-link\"><\/a>\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"740\" height=\"388\" src=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/zenloop-whitepaper-preview-customer-journey-mapping-en-2.jpg\" class=\"attachment-full size-full\" alt=\"zenloop-whitepaper-preview-customer-journey-mapping-en-2\" srcset=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/zenloop-whitepaper-preview-customer-journey-mapping-en-2.jpg 740w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/zenloop-whitepaper-preview-customer-journey-mapping-en-2-300x157.jpg 300w\" sizes=\"auto, (max-width: 740px) 100vw, 740px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"case-content\">\n\t\t\t\t\t\t\t<div class=\"same-height\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"case-headline\">Customer Journey Mapping<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"description\">This white paper introduces the concept of a customer journey map and explains how to create and use one.<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/resources\/whitepaper\/customer-journey-mapping\" style=\"text-decoration:underline;margin-bottom:1rem;display:inline-block;margin-top:2.5rem\">Read More<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"customer-case with-link\">\n\t\t\t\t\t\t<a href=\"\/resources\/whitepaper\/customer-experience-trends-2021\" class=\"absolute-link\"><\/a>\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"740\" height=\"388\" src=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/zenloop-whitepaper-cx-trends-preview-en.jpg\" class=\"attachment-full size-full\" alt=\"zenloop-whitepaper-cx-trends-preview-en\" srcset=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/zenloop-whitepaper-cx-trends-preview-en.jpg 740w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/zenloop-whitepaper-cx-trends-preview-en-300x157.jpg 300w\" sizes=\"auto, (max-width: 740px) 100vw, 740px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"case-content\">\n\t\t\t\t\t\t\t<div class=\"same-height\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"case-headline\">4 Trends for Customer Experience Pioneers<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"description\">In this white paper, we present 4 CX trends and provide tips for successful implementation.<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/resources\/whitepaper\/customer-experience-trends-2021\" style=\"text-decoration:underline;margin-bottom:1rem;display:inline-block;margin-top:2.5rem\">Read More<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"customer-case with-link\">\n\t\t\t\t\t\t<a href=\"\/resources\/whitepaper\/customer-experience-energy-market\" class=\"absolute-link\"><\/a>\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"740\" height=\"388\" src=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/zenloop-whitepaper-preview-energy-en-1.jpg\" class=\"attachment-full size-full\" alt=\"zenloop-whitepaper-preview-energy-en-1\" srcset=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/zenloop-whitepaper-preview-energy-en-1.jpg 740w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/zenloop-whitepaper-preview-energy-en-1-300x157.jpg 300w\" sizes=\"auto, (max-width: 740px) 100vw, 740px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"case-content\">\n\t\t\t\t\t\t\t<div class=\"same-height\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"case-headline\">From Commodity to Love Brand<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"description\">In this white paper, you will learn why and how customer experience leads to success in the energy sector.<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/resources\/whitepaper\/customer-experience-energy-market\" style=\"text-decoration:underline;margin-bottom:1rem;display:inline-block;margin-top:2.5rem\">Read More<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section         class=\"block-columns  no-margin padding-top\" style=\"background-image:url('');color:#02193c;\" id=\"\"\n>\n\t<div class=\"container\">\n\t\t\n\t\t\t\t\n\t\t<div class=\"grid\" style=\"grid-template-columns:\t7fr 6fr\">\t\t\t\t\n\t\t\t\t<div class=\"col \">\n\t\t\t\t\t<h2>Create app value with zenloop<span class=\"\" style=\"display:block;clear:both;height: 0px;padding-top: 40px;border-top-width:0px;border-bottom-width:0px;\"><\/span><\/h2>\n<p><a class=\"button\" href=\"https:\/\/www.zenloop.com\/en\/request-demo\">Request a Free Demo<\/a><\/p>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"col \">\n\t\t\t\t\t<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1462 alignright\" src=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/2022\/03\/app-e1647445620320.png\" alt=\"App\" width=\"450\" height=\"342\" srcset=\"https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/app-e1647445620320.png 750w, https:\/\/www.zenloop.com\/en\/wp-content\/uploads\/sites\/2\/2022\/03\/app-e1647445620320-300x228.png 300w\" sizes=\"auto, (max-width: 450px) 100vw, 450px\" \/><\/p>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<\/div>\n\t\t\n\t<\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>How Apps Create a First-class Customer Experience<\/p>\n","protected":false},"author":2,"featured_media":2371,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"two-col-blog.php","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[20,9],"tags":[37],"class_list":["post-1456","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-resources","category-whitepaper","tag-white-papers"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6.1 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>CX of Mobile Businesses<\/title>\n<meta name=\"description\" content=\"Learn about the requirements and challenges to consider and how you can positively influence the customer experience with the help of an app.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.zenloop.com\/en\/resources\/whitepaper\/cx-mobile-businesses\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CX of Mobile Businesses\" \/>\n<meta property=\"og:description\" content=\"Learn about the requirements and challenges to consider and how you can positively influence the customer experience with the help of an app.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.zenloop.com\/en\/resources\/whitepaper\/cx-mobile-businesses\/\" \/>\n<meta property=\"og:site_name\" content=\"zenloop\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/zenloop\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-03-16T15:47:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-28T09:53:02+00:00\" \/>\n<meta property=\"og:image\" 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class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.zenloop.com\\\/en\\\/resources\\\/whitepaper\\\/cx-mobile-businesses\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.zenloop.com\\\/en\\\/resources\\\/whitepaper\\\/cx-mobile-businesses\\\/\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"CX of Mobile 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