Centralising CX:
Market-centric Equals
Customer-centric

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CX1 Masterclass with foodspring

Joana Trever explains how the approach of enterprises achieving their commercial goals has changed from product focus to customer focus, providing detailed and actionable insights into why being customer-centric is the way to go in this day and age. In her masterclass, she discusses what kind of opportunities arise, which requirements companies have to meet and which challenges they might face on their journey of placing the customer in the center of their actions. In addition to her own professional experiences with the topic, she provides specific steps, explaining how to start the process and which aspects have to be taken into account.

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What to expect
What customer centricity actually means
What the difference between product focus and customer focus is
What customers expect from companies today
What the main opportunities, requirements, and challenges of becoming a customer-centric enterprise are
Which steps to take in order to become customer-centric
The Speaker
Joana Traver
Market Manager

Joana is an e-commerce specialist with +7 years experience. Passionate about e-commerce and sustainability, she currently manages the Spanish market at foodspring, the premium fitness & sports nutrition company from Berlin. Their objective: take sports nutrition to the next level. The key to success: understand what real people want and develop the most innovative products to cover their needs.

The Masterclass on Demand
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Thank you for your registration!

A mail including the link to the recorded masterclass is already on its way to you.